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I’VE ENJOYED OPPORTUNITY AND SUCCESS BY STAYING TRUE TO WHO I AM

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Empathetic

curious

ACCEsSIBLE

Human

These core values have guided my approach to art, cooking, design, writing, and life. I try to reflect them in every creative expression.

Raised in Santa Barbara and living in NYC since 2011, I’ve built a career from executive chef to product design in tech with an emphasis on making exceptional, human-centric experiences that have a lasting impact.

In an increasingly AI-driven world, I aim for every delivered product to feel emotional, thoughtful, and personal.

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HOW HAVE I HELPED COMPANIES SUCCEED?

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Product ux writing & Content Design

  • End-to-end product copy

  • Tasked focused flows and microcopy

  • Data-informed iterations

COntent Systems, Strategy & OPs

  • Scalable models, templates, and guidelines

  • Cross-functional content alignment practices

  • Repeatable workflows

COnversational AI

  • Brand-aligned assistant personalities

  • Structured, contained dialogue flows

  • Data-informed iterations

Voice, TONE, Naming & NARRATIVE

  • Cohesive multi-surface product voice

  • Context-aware tone

  • Memorable names and clear narratives